experimental design, branding, and silliness.
experimental design, branding, and silliness.
BAGGU X BROOKLYN FLEA
Concept
CREATIVE DIRECTION
BRAND IDENTITY
MERCHANDISING
MARKETING + ADVERTISING
COPY WRITING
ILLUSTRATION
Baggu has been committed to maintaining sustianable practices ever since their launch in 2007, with their first product being a reusable bag. This pop up combines both modern and vintage styles to celebrate a brand that has remained committed to sustainability in the fashion and accessories space.